Social Media Marketing is today's most successful online marketing
strategy and is being embraced by companies all over the world from Fortune 100
to small companies.
Social Media Marketing Strategy
involves engaging people on online social networks to generate exposure,
increase traffic, improve search rankings, build strong brand advocates, generate quality leads and grow sales.
From start-ups to small and medium-sized companies Social
Media is the greatest equalizer as it allows them to compete with competitors
with much larger marketing budgets.
60% of the sales cycle is over - before a buyer talks to your sales
person because of Google and Social Media and all the information
available on the web today. There is so much research and consideration a buyer
can do that they don’t need a sales person as early. When they talk to a sales
person they are much more educated and have much better questions and can clearly
understand your business compared to your competition.
A visitor coming from a Social Media site is 10 times more
likely to make a purchase online than an average visitor.
An effective Social Media Marketing Strategy is not about
the tools (Facebook, Google+, LinkedIn, Twitter etc.). It is about knowing how use
these tools to attract, engage and interact with your
existing and potential customers.
Contact us if you would like to know more about how an effective Social
Media Marketing Strategy can help your company generate more sales.